Privacy Policy

This document is an electronic record in terms of Information Technology Act, 2000 and rules there under as applicable and the amended provisions pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures

This document is published in accordance with the provisions of Rule 3 (1) of the Information Technology (Intermediaries guidelines) Rules, 2011 that require publishing the rules and regulations and privacy policy for access or usage of website.

Lifestyle International Private Limited, a company incorporated in India under the provisions of Companies Act, 1956 (referred to herein as "Lifestyle", "we", "our" or "us") is in the business of operating large format retail outlets at various locations across India under brand “Lifestyle”, “Max”, “EasyBuy” and “Home Centre” format/concepts and has designed developed and operates a website (or any successor site) and its related sub-domains, sites, services and tools (“Website”). The Website is provided to you for information about Lifestyle’s corporate social responsibility (“CSR”) initiatives. We are committed to protecting your privacy online. This privacy policy (the "Privacy Policy") discloses the privacy practices for the Website and Participating Website and their related sub-domains, sites, services and tools, or any successor site (jointly or severally referred as "Participating Website", as the context so require) and or affiliate or group companies of Lifestyle. The number of Participating Website may also vary in the course of time. This Privacy Policy describes the ways in which we collect, store, use and protect the Information collected due to your use of Website. By accessing the Website and/or providing us with your Information you expressly consent to us processing your personal Information in accordance with the terms of the Privacy Policy. We reserve the right to delete, modify, change or supplement the content of the Website and or this Privacy Policy at any time for any reason without prior notification, and will use reasonable efforts to include up-to-date and accurate Information on the Website.


1. Change in the Privacy Policy: Changes in law or changes in Lifestyle’s CSR initiatives including its business may require changes to be made to the terms of this Privacy Policy from time to time. Thus, Lifestyle encourages you to review this Privacy Policy periodically or on every occasion You visit or use the Website or Participating Website for any such changes. It is your responsibility to carefully read, agree with the Privacy Policy on each occasion you use the Website or Participating Website and your continued use of the Website or Participating Website shall signify your acceptance to be bound by the latest Privacy Policy.

Information Collected

The Information we collect about you may be broadly described in following categories:

1. Personal Information: Your name, address, phone number, email address, feedback, IP address and location, digital device name, type and configuration, details relating to your download of Publications via the service (including details relating to the time of the download, any interruptions, and the success or failure of the downloads), the URL from which you accessed the Website, demographic Information, and other such 'Personal Information'.

2. General Information: We may also receive more General Information from you as a result of your visits to, and use of, the Website. This general Information does not identify you personally, and can include Information such as your IP address, the length of time you spend on the Website, your browsing history, and other such 'General Information'.

Personal Information and General Information shall collectively and individually be referred to as “Information”.

All the above Information is collected for:

1. To seek your feedback or to contact you in relation to the queries sent

2. dealing with enquiries, requests or feedbacks; and all other general administrative and business purposes; carrying out any activity in connection with a legal, governmental or regulatory requirement or in connection with legal proceedings, crime or fraud prevention, detection or prosecution;

Information Storage & Sharing:

Any Information that we collect and store that is personally identifiable is protected using appropriate means, and although Lifestyle does so, it will not be held responsible for any unauthorized access by third parties.

All Information shall be stored by us or one or more of our vendors, who will be bound by a non-disclosure agreement with us. We reserve the rights to hold your Information indefinitely.

You agree that all Personal Information shall be retained till such time required for the Purpose or required under applicable law, whichever is later. Non-Personal Information will be retained indefinitely.

We may share or disclose the Information collected and received under this Privacy Policy:

1. As required by law, such as to comply with a subpoena, or similar legal process, etc.;

2. When we believe in good faith that disclosure is necessary to protect our rights and interests, protect your safety or the safety of others, investigate fraud, or respond to a government request and the like;

3. With our trusted services providers who work on our behalf, do not have an independent use of the Information we disclose to them, and have agreed to adhere to the rules set forth in this Privacy Policy.

4. If any of the entities or affiliates globally or group company is involved in a merger, acquisition, or sale of all or a portion of its assets, the business entity that consequently acquires such Information will receive and store the same as per this Privacy Policy.

Apart from the forgoing’s, we may use third party service providers to help us operate our business, the Participating Website, or administer activities on our behalf, such as sending out newsletters or surveys and the like. We will only share your information with these third parties for those limited purposes.

We may also share your Information with third parties under a confidentiality agreement which inter alia provides for that such third parties not disclosing the Information further unless such disclosure is for the Purpose. However, Lifestyle is not responsible for any breach of security or for any actions of any third parties that receive Your Personal Information. Lifestyle is not liable for any loss or injury caused to You as a result of You providing Your Personal Information to third party (including any third party websites, even if links to such third party websites are provided on the Website).

You may receive campaign details, company news, updates, related Information, etc by email among other means..

Links to Other Sites:

The Website or any activities made on the Website and or Participating Website may contain features which link to other websites that may collect Information about you. We are not responsible for the privacy practices or the content of those linked websites and Participating Website. In addition, such other websites may contain certain product and service offerings which are carried out independently by such third party websites and Participating Website. We are neither responsible for the working of such third party websites and Participating Website nor do we warrant or nor do we make any assurances of the existence, adequacy or functioning of security practices of any such third party websites and Participating Website.


We may use cookies or other technologies on the Website. Cookies are small files or records that we may place on your web browser for collecting Information about your activities on the Website, preparing reports, assessing trends, and otherwise monitoring the way in which the Website is being used. This is intended to enhance convenience for you, and to assist us to run an efficient operation. By accepting these Terms, you confirm your consent to our use of cookies, and other such technologies, for these purposes.

Treatment of Personal Information:

The email address you provide will only be used to send you information and updates. It may also be used to respond to your enquiries and requests. If you decide to opt-in to our mailing list, you'll receive emails that may include company news, updates, service information, etc. You can unsubscribe from our email list at any time by following the instructions included at the bottom of each email, or by contacting us via Website or Participating Website.

We maintain physical, electronic and procedural safeguards to protect the Information. Specific employees only are authorized to access the Information on a need to know basis for business purposes only.

Treatment of General Information:

Lifestyle also collects your General Information to allow us, amongst other things, to better understand our users and improve the layout and functionality of the Website. Lifestyle may use and disclose anonymous Information, including aggregate anonymous Information derived to inform publishers, partners, trusted affiliates and other interested parties as to the usage habits or characteristics of Lifestyle' customer base, and to serve any other business purposes.

Anti-Spam Policy:

You sharing of email contact with us allows us to share information relating to the our CSR initiative via email with you. If you later decide not to receive any offers and or promotions from us, you may unsubscribe by communicating to us. Please note that opting not to receive email does not exempt you from receiving administrative emails.

Force Majeure:

Notwithstanding anything contained in this Policy or terms of use or other terms and condition on the Website or elsewhere, Lifestyle shall not be held responsible for any loss, damage or misuse of Your Personal Information, if such loss, damage or misuse is attributable to a Force Majeure Event (as defined below).

"Force Majeure Event" shall mean any event that is beyond the reasonable control of Lifestyle and shall include, without limitation, sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorised access to computer, computer system or computer network, computer crashes, breach of security and encryption (provided beyond reasonable control of Lifestyle), power or electricity failure or unavailability of adequate power or electricity.

While We will endeavour to take all reasonable and appropriate steps to keep secure any Personal Information which we hold about You and prevent unauthorized access, You acknowledge that the internet or computer networks are not fully secure and that We cannot provide any absolute assurance regarding the security of Your Personal Information.

Grievance officer:

In accordance with Information Technology Act 2000 and rules made there under, the name and contact details of the Grievance Officer are provided below:

Ms. Shivla Saksena
77° Town Centre, Building No. 3, West Wing,
Off HAL Airport Road, Yamlur P.O.,
Bangalore - 560 037, Karnataka, India
Phone: 080-41796565
Time: Mon – Fri (9:00 - 17:00)

In case you have any discrepancies and grievances in connection with this Policy or Terms of Use or any other terms and conditions mentioned on the Website, you may please contact the Grievance Officer mentioned above.

If you have any other questions or clarifications regarding privacy, or have questions about practices, please contact us via email at